Convert More Leads With a Brand Development Video Package

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Video Marketing for Lawyers Has Never Been Easier

If you are not using video on your firm's website, you are missing out on a huge opportunity to convert more Web visitors into clients. Your prospects are increasingly searching for answers to their questions through video content on YouTube and social media platforms, such as TikTok and Instagram. They will take the time to listen to you and watch your video, as long as you provide them with information only an expert can provide and do so in an accessible way.

Lawyers come to us at different stages of planning their digital video marketing strategy:

  • Some lawyers start planning their video production and digital marketing strategy with us despite never having touched a camera before.
  • Some lawyers have been using video to reach new audiences but have constantly failed to reach their desired markets and ask us to correct their path toward success.
  • Some lawyers have a full-scale video marketing strategy in place and come to us for professional video production services to improve their videos’ quality.

We have a history of helping small and large law firms with their video production and marketing across the continent! Regardless of any issue you’ve run into, our in-house video marketing team can set you up for success to reach the clients you are looking for.

Podiatry Video Marketing Done Your Way

All podiatrists can benefit from video marketing campaigns, yet so few are attempting it. It doesn’t matter what kinds of services you provide; you can be sure people with relevant issues are looking to videos for solutions. Medical questions often come from a place of fear or anxiety. What better way to calm down a potential patient than by providing a video describing their treatment plan or surgery?

Podiatrists understand that the key to getting new patients is to reach out and market to new audiences. Our clients have dealt with the following issues and more:

  • Podiatrists sometimes struggle to explain treatments and services through text alone and need video marketing to give patients a better and more approachable experience.
  • Podiatrists often have niche services and need a way to expand their reach, either geographically or psychologically through rebranding.
  • Podiatrists find that their past videos are very popular but need assistance keeping the amount of content they publish consistent.

It’s not every day that patients or prospective patients come across well-worded, clear, and visually appealing videos that explain their issues before coming into a podiatrist’s office for an appointment. That’s the exact reason it’s important for you to jump on the current medical video marketing trend and get your expertise out into the world before your competitors do.

Types of Video Marketing Solutions We Offer

We will assist you with every step of the process of web video creation, from the initial concept to encoding and publishing. Different video projects require different approaches, and our experienced team understands the trade secrets to high-quality marketing videos. We’ll guide you through pre-production (ideating video concepts, script writing and consultations, and scheduling) and direct you through principle photography (the day of the video shoot), then tackle post-production (editing, color correction, audio mixing, etc.) on our end with feedback from you in a design-thinking process.

We offer the following types of videos for our clients:

Monthly Video Editing Services

  • Monthly video edits delivered to you for upload to support your growing YouTube channel and social media!
  • These videos are also great for PPC campaigns if you are looking to promote specific services and staff members.
  • We will:
    • Provide you with an equipment list covering everything you will need.
    • Provide coaching to get you started with your first batch of videos.
    • Professionally edit your videos.
    • Optimize your videos with keyword-rich titles, descriptions, and file names.

Please note while this is a cheaper option, the quality of DIY footage will not match that of professionally shot footage.

Professional In-Office Video Shoot

  • Our YouTube Starter package with 10 professionally shot, edited, and optimized videos!
  • This video package is one of the best ways to kick off an online marketing strategy for new market entrants or practices going through a rebranding.
  • We will:
    • Develop a series of videos that highlight your business' practice areas, staff, and client testimonials, as well as answer frequently asked (and frequently searched) questions specifically based on your clients and leads.
    • Fly out one of our professional production teams that is experienced in short-form and long-form content who eat, sleep, and breath professionalism and organization.
    • Professionally edit your pro video content for the highest quality of final product.
    • Optimize your videos with keyword-rich titles, descriptions, and file names.

Professional Green Screen Video Shoot

  • Our alternative YouTube Starter package with 10 professionally shot, edited, and optimized videos!
  • This video package is one of the best ways to kick off an online marketing strategy for new market entrants or practices going through a rebranding.
  • We will:
    • Develop a series of videos that highlight your business' practice areas and staff, as well as answer frequently asked (and frequently searched) questions specifically based on your clients and leads.
    • Fly out one of our professional production teams that is experienced in short-form and long-form content who eat, sleep, and breath professionalism and organization.
    • Professionally edit your pro video content for the highest quality of final product.
    • Optimize your videos with keyword-rich titles, descriptions, and file names.
  • These videos are shot in our green screen studio in Reston, Virginia, just about 10 minutes away from Dulles Airport.
    • We work with clients to ensure their flights and shoot times align.

We have clients who have flown in that morning, filmed, and flown out that evening!

Custom Promo Videos and Commercials

  • A commercial that promotes your practice in target regions and builds brand awareness!
  • We will:
    • Develop a script in tandem with your team to highlight your business' values and present your team in the best light.
    • Fly out one of our professional production teams experienced in commercial work who eat, sleep, and breathe professionalism and organization.
    • Provide a 1 minute, 30 second, and 15 second cut of your commercial.
    • Connect you with our media buying team who works with clients all over the country to get you on television as cost-effectively as possible without sacrificing reach and value.

15 and 30 second cuts are used to fit different sizes of ad inventory for different advertising channels (YouTube TV, Sling, Hulu, cable television, etc.)

1 minute cuts are great to post on your website and across social media.

Vertical Format Videos

  • For practices who use the Intaker chat widget on their website or want to take advantage of the ever-popular Reels and Shorts trend taking over social media marketing.
  • We will cut your videos into a vertical format for upload to major shortform video platforms and Intaker.
  • Includes the same post-production treatment we provide to clients subscribing to our Monthly Editing Services.

All video services we provide include at least one pre-production call to go over what to expect on shoot day.